Nuclear Waste Services
Nuclear Waste Services have worked with us since 2015. We have created a huge range of animated content with them, developed their visual style from scratch and helped them increase their online engagement by over 300%.
Our Partners
What they wanted
Nuclear Waste Services (NWS), formerly known as Radio Active Waste Management, came to Infocandy needing a set of 20 short form animations each about 15 seconds in length. They needed them to be on brand, to loop, to work across all of their social profiles, and they needed them completed in six weeks.
We conceptualised, storyboarded, and illustrated the animations, whilst simultaneously developing their visual identity within three weeks, leaving us three weeks to turn it all into a set of films ready to be released to the public.
With that target hit, and the videos boosting their social engagement to figures they had never before experienced, it was the start of a beautiful relationship and we still continue to work with them to this day.
We have gone on to create animated web banners for PPC campaigns, deep-dive three minute animations around some of the more complicated topics they wanted to discuss, and shorter FAQ animations to help the general public put their mind at ease with the questions they were asking most.
How did we do it?
At the time we were approached, NWS didn’t have a concrete visual style across all of their communications. They had a selection of various infographics and images on their Twitter page and on their website but nothing consistent. The first thing we did was to create still images in a variety of different styles until we honed the perfect identity for them. Once we had this clear, creating the films became much more straight forward.
Stories Behind the Screen
Go behind the scenes of our projects and learn how we transform complex topics into compelling visual stories.
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Nuclear Waste Services
Problem
Bold and informative animation for the public sector on the topic of how to deal with radioactive waste. Getting the message right her was a delicate operation involving working with scientists from across government.
Solution
“Anna and Jon have worked tirelessly to create a huge selection of animations for us to use on our social media pages. They and their team always put in the extra effort to make sure we are totally happy with the end result.”
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RSPCA
Problem
A suite of short character lead animations aimed at children of a variety of ages. discuss environmental topics such as Plastic Pollution and Animal Welfare. The style needed to be colourful, cute yet informative and accurate.
Solution
“Professional, creative, enthusiastic and responsive, Infocandy are fantastic at delivering brilliant animations to time and budget, always bringing a unique solution to each brief, bursting with creativity and quality. They are also a genuine pleasure to work with.”
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Citeline (Pharma Intelligence)
Problem
We have created over 40 films for the pharmaceutical giant on topics covering the whole biomedical landscape. These explainer videos are pure motion graphics with a scientific, futuristic flare. They are short, snappy and used across the world.
Solution
“Infocandy never fail to deliver. They take a rough set of notes, form it into a script and turn around stunning animations in next to no time. We have been working with them for years.”
Nuclear Waste Services Portfolio
Safety Of a GDF
NWS FAQs - How Robust Are The Waste Containers?
NWS FAQs - Can We Shoot The Waste Into Space?
NWS FAQs - How Much Nuclear Waste Is There?
NWS FAQs - Is Nuclear Waste Transport Safe?
NWS FAQs - The Multi Barrier
Why Cant't We Leave Waste Where It Is?
Department of Energy - The GDF Story
How we made all of NWS's animations
Our proven step-by-step process for delivering high-quality animated videos, on time and aligned with your objectives.
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Initial Meeting
We always start with a chat, either in person or online. We get to know exactly what they want to get out of their latest video. We’ll discuss audience, art style, length and where the film will be shown. -
Script
NWS will usually provide Infocandy with a loose script, or set of notes around the topic they want to explain in their film. Our copywriters will then work with their team to form this into a snappy, clear, animation friendly script ready for production. -
Storyboard
Armed with our signed-off script, we’ll create a frame-by-frame sketch of how we envisage the animation to flow. NWS will then take this storyboard to their stakeholder and experts to make sure it is exactly what they want, and make any amends as necessary. -
Design
Once the script and the storyboard has been signed off by the many industry experts, scientists and government officials, we will begin the design process. Here we create all the new backgrounds and characters in the style of their visual brand identity. -
Animation
With the script, storyboard and style frames all approved, we’ll then turn this into their latest film. We handle everything from sound, voice overs, animation and editing. -
Final Delivery
Once finished, we will provide versions with and without subtitles, and often in English and in Welsh. We make sure the sizing and formatting is perfect for all of the channels they want to use to distribute the animation.
Trusted by Our Clients
Genuine testimonials from partners who've seen measurable results from our animated explainer videos.
86%
Using videos on landing pages will increase your sales conversions by up to 86% with 7/8 customers saying they are more likely to trust a brand after watching a video.
53x
Google is 53 times more likely to discover your website if your front page includes a content-related video.
Get In Touch With Our Agency
General Questions
Get in touch with us using our contact form or call directly on (+44) 0800 622 6443 or hello@infocandy.co.uk
Our prices for a typical 1 – 3 minute explainer style animation range from £2,000 – £10,000 depending on the level of complexity required and the amount of design development is needed. For the level of quality you receive, we are one of the best value studios around.
We have a tried and tested work flow that we have been honing for over a decade. Every client comes to us at a different stage, but we can handle the lot. See “Our Process” above for some more details.
We will usually recommend allowing four to six weeks for the full production. Depending on your style and how much development work is needed, we can often turn things around faster than this if you know what you want in advance.
That is really up to you. We love clients that are passionate about their brand and want everything to be just so, and we welcome their input and feedback throughout the production process. Equally, if you prefer to go into detail about how you want it to look right at the start, and then just leave us to get on with it that works for us to.
This will depend on the purpose of your film. If you are promoting a new product or service, we will normally suggest a running time around two minutes. If your film is intended to educate and explain how a complicated feature works, this may mean a longer running time. We have made 10 second viral clips for social media and 20 minute detailed walkthrough animations of complicated concepts, and everything in-between.
Unlike many studios, Infocandy do not hold the licence to your film after the project has been completed. We grant you full ownership in perpetuity once the final invoice has been paid, meaning you don’t get hit with unexpected costs to keep using your film later down the line.
As standard, we will keep a backup copy of all your animation files for three years following delivery. This means if something changes in your brand or your messaging a year after you have received your final film, we’ll be able to simply and cheaply edit your film for you without you having to start from scratch.
